Tooo Nice

Tooo Nice is a chilli oil brand that packs a punch. Full of personality and colour, the branding and design elements were created to stand out. I kept the typography simple with a ‘nice’ twist in the centre. The OOOs act as a clever anchor to the central wording and the bold colours display the lively personality.

 

 

 

 

 

Duplicated headlines and elements hint that the product should be used repeatedly. Alongside the ‘friends with everything’ strapline and busy photography. This brand feels welcoming and enjoyable – just like the product.