Branding, graphic elements and overall vision for a botanical garden trust in Sheffield. I offered several design options but this version resonated the most as it indicated the entrance to the gardens. The archway couldn't be ignored when I visited so it was the basis for a lot of the main research and design execution. The gardens are a hive of activity for the city and are used in lots of different ways, from grabbing a moment of calm on a bench to volunteers helping with the upkeep. The changing seasons are a key part of the design so animation was created to show how the gardens are growing and flourishing in the Summer.
Storyboard and vision by me. Animation by Boom Bap Motion Limited
I created the overall vision based on 4 pillars of the trust.